Green & gorgeous homes: Can they command a premium?

Posted: September 23, 2013 in California Real Estate News, Funny/Cool/"I want that!" Real estate

It’s not easy being green — if you’re a house for sale.

Sure, everyone loves energy efficient upgrades — in theory.

But when it comes time to fork over green paper with pictures of dead presidents, many buyers won’t pay a premium for eco features, no matter how sexy and how beneficial for the planet. That could soon start to change as some new national programs create incentives and infrastructure for energy upgrades in for-sale homes, as detailed here.

Some forward-thinking developers have taken green to the max in rehabbing high-end SF houses. Here are two luxury renovations that received LEED Platinum certification — among only a handful of SF houses to snare the coveted designation.

First up, a six-bedroom Queen Anne at 235 Broderick on the border of Haight Ashbury and the Panhandle. Its owners* spent $2 million and a lot of time and energy redoing it to be ultra-environmental.

“Every single thing in that house is salvaged locally, sustainably forested or a combination,” said listing agent Amanda Jones of Sotheby’s International Realty. “Getting LEED certified requires a lot of attention to water consumption, energy use and air circulation.”

The three-story house was gutted, given a new steel frame, new foundation and lots of extras. In addition, the house is “wired to the hilt,” Jones said, with an impressive media room.

It looks spectacular in the photos — but hasn’t found someone willing to pony up extra to be that green, although lots of successful tech execs and even some Hollywood types have toured it.

The house hit the market almost five months ago at just over $4 million and this month dropped the price by $600,000 to $3.495 million.

Now, the owners, who are moving back to Australia, are contemplating renting it, at a cool $17,000 a month.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s